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GX Software

Vendor Information

Background

GX Software is a global provider of Web Content Management and Online Marketing software. The company's innovative online marketing solutions empower organizations to engage with their online audience across all customer touch points to build valuable customer relationships. With GX Software products organizations can achieve their business goals and outperform competition by delivering best customer experiences and engagement across online channels like websites, social media, mobile and others.

XperienCentral is the first Web Content Management system (WCM) that has the customer at its center. It enables you to continuously offer experiences from your prospect’s or customer’s point of view. BlueConic, Customer-driven Online Engagement, helps marketers entering into meaningful dialogues with their online visitors in real-time and at the right time, across all online channels.

GX Software has regional offices across Europe and North America. Hundreds of global and national enterprises in different industries like financial services, media and publishing, already rely on GX Software.

Vision

The consumer facing Internet is all about experience and engagement. Organizations that use all their online channels to start a customer-driven dialogue will outperform others in a fast growing online economy. We want to provide our customers with the best technology and solutions to maximize the effectiveness of their online communications to fulfill their business goals.

Products

 

XperienCentral by GX Software

XperienCentral is the first Web Content Management system (WCM) that has the customer at its center. It enables you to continuously offer experiences from your prospect’s or customer’s point of view. XperienCentral is enterprise ready and excels in its usability managing web, social and mobile channels.

The first customer-driven WCM

XperienCentral is the first WCM that takes into account the individual context of the visitor. It delivers customized content that fits the situation of your visitor, regardless of his or her device, place, time of day and persona. By personalizing your visitor’s experience, you will create more relevancy, lift traffic to new highs and tremendously improve conversion ratios.

All your channels centrally managed

With XperienCentral, you can control all your online channels, such as website, social media, mobile web and apps, from one central place. All the work is taken out of your hands since XperienCentral automatically adapts your created experiences to the right channels and properly serves all different mobile devices and operating systems. This way you generate more return from your mobile and social channels.

A fully adaptable workspace

XperienCentral has a workspace that is fully adaptable to your needs. With drag-and-drop widgets in the sidebars you always have the best tools available for the experiences you are working on. You can also easily develop your own widgets or integrate existing business applications, such as Analytics, DAM, PIM or CRM, to support your business specific needs. Thanks to XperienCentral’s customizable workspace you work more efficiently and get the most out of your existing business applications.

Proven technology

XperienCentral is built on proven technology that has a solid track record. Some of the world’s largest online brands have been relying on our solution for over 15 years. With our proven architecture, you can be assured your websites and applications are always up and running. So benefit from our advanced security capabilities and our scalability up to millions of visitors, while keeping cost of ownership optimal.