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Adobe Campaign

by Adobe

Product Information  

Adobe Campaign

Category: CRM Lead Management

Product Description

Adobe Campaign gives you a single hub to orchestrate and execute campaigns across all of your marketing channels.

Visual campaign orchestration

Intuitively design and automate customer experiences across channels, from one-off campaigns to triggered messages, with a graphically rich interface.

Integrated customer profile

As customers move across online, mobile, and social channels, you’ll be able to build individual profiles that capture their interests, activities, and interactions. All of which helps you create more relevant marketing experiences.

Targeted segmentation

Sophisticated list selections let you target highly focused audiences and create personalized experiences for each customer.

Real-time interaction management

Only Adobe Campaign lets you design and leverage marketing offers in a central place, so you can easily deliver personalized messages across inbound and outbound channels in real time.

Operational reporting

Easily see how well your campaigns are performing, without a data analyst, and plan campaigns with a dashboard made for marketers.

Cross-channel execution

Achieve top delivery rates, strengthen your sending reputation, and maintain positive customer engagement with better email execution processes.

Vendor Information

Background

Adobe is the global leader in digital marketing and digital media solutions. Our tools and services allow our customers to create groundbreaking digital content, deploy it across media and devices, measure and optimize it over time, and achieve greater business success. We help our customers make, manage, measure, and monetize their content across every channel and screen.