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Customer Relationship Management

by Teradata

Product Information  

Customer Relationship Management

Category: CRM Lead Management

Product Description

The growth of the Internet, mobile sales channels and social networking makes recognizing your customers across multiple touch points a challenge. In addition, most companies have customer data in multiple, disparate systems that are not integrated. Managing these issues to really know your customers helps you quickly resolve critical challenges such as customer value, acquisition, growth and retention while enhancing your ROI.

Teradata Customer Management provides more relevant conversations with your customers, which lead to more profitable, satisfying and longer-lasting relationships by harnessing a powerful combination of advanced analytics and marketing communication features. Based on the robust Teradata database engine, Teradata offers these critical components of marketing effectiveness:

  • Campaign Management
  • Marketing Resource Management
  • Offer Management
  • Active Analytics
  • Integrated Web Intelligence
  • Interaction Management
  • Communication Management

Products and Services

With more than 30 years of expertise working with industry leaders worldwide, Teradata offers you mature and proven solutions to help you understand your customers and provide them with appropriate offers at the right time.

Products

Teradata Relationship Manager

Combines powerful analytics with automated customer communication capabilities to drive relevant and timely messages into operational systems, allowing you to interact intelligently with your customers.

Teradata Integrated Web Intelligence

Teradata Integrated Web Intelligence collects and integrates web behavior into your data warehouse to provide access to a more comprehensive customer view.

Teradata Database

The most scalable and easily managed relational database on the market.

Teradata Platform Family

Satisfy your end-to-end analytic needs with platforms designed to serve entry- to enterprise-level requirements.

Services

Teradata Industry Consulting Services

Tailored to specific industries including architecture and design modeling, data warehouse migration and analytics.

Teradata Project Management Services

Leverage the Teradata difference to expedite implementation and training, align strategic and operational intelligence, and more.

Teradata Availability Management Services

Minimize risk and maintain the most uptime possible for your data warehouse.

 

Vendor Information

Background

WHO IS TERADATA?

When the world gets smaller, the data gets bigger

The closer you look at the world around you, the more data you see, and the more you need Teradata. We help companies unify and analyze massive amounts of data, so they can discover more of the things that matter most in the world around them.

Data can transform your business.

Teradata can show you how. With our best-in-class analytics solutions, you can know more about what really matters—and do more than you ever thought possible:

  • Team up with the acknowledged industry leader—With our uniquely integrated solutions, you have the power to harness critical information, operationalize meaningful insights, and create unprecedented value.
  • Leverage our long tradition of constant innovation—Teradata pioneered the practice of leveraging vast amounts of data to develop a deep understanding of how businesses work. We continue to lead the way with robust solutions for in-database analytics, digital messaging, and data-driven marketing so you can attain the highest levels of performance, drive revenue, and maintain competitive advantage.
  • Count on us to understand your needs and deliver measurable results—We’re more than a vendor. We’re a trusted advisor. With more than 2,450 implementations across all major industries, we offer a field-proven data warehousing solution backed by more than 30 years of best practices and expertise.