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SDL Tridion

by SDL

Product Information  

SDL Tridion

Category: Web Content Management

Product Description

SDL Tridion Engaging your customers anywhere, anytime, any channel 

SDL Mobile - More than just your website on a small screen

Mobile is now an integral part of your marketing mix. Your mobile web presence is more than just a website viewed on a mobile device. SDL Mobile delivers the agility needed to respond to new and evolving consumer and technology trend.

The customer engagement wishlist...

Global. Local. Multi-channel. Multi-brand. Multiple languages. Interactive. Integrated. Up-to-date. Controlled. Flexible. Customized. Targeted. Personalized. Online. Offline…

To make a global impact, marketers now need to stretch their marketing dollar to cover a plethora of value-added marketing tasks. And the results need to be timely, cost-effective, consistent and relevant.

Day-to-day usability makes it easier

SDL Tridion Web Content Management (WCM) allows content contributors to focus on the task at hand. The updated interface provides tremendous flexibility and enables you to edit content directly within the context of your website, through all major browsers and in your preferred language.

You can now create pages, change text, update images, rearrange text and drag & drop widgets directly in the preview environment. Step-by-step wizards make it easy to create new pages.

SDL Tridion offers you more:

  • Global engagement with local relevance
  • Day to day usability
  • Simple, intuitive and automatic reuse of brand assets
  • Compelling cross-channel engagement
  • Engaging target audience interaction
  • Global brand management across channels

Meeting business needs through technical elegance

SDL Tridion’s unique BluePrinting™ technology gives you centralized control with local flexibility for your entire multilingual web estate through synchronized content and brand and message control for all of your channels.

Reaching your global audiences

SDL Translation Manager allows you to simply and easily manage your translations directly within SDL Tridion. From translation requests to approvals and publication of translated content, Translation Manager ensures coordinated publish actions and consistent messages across your multilingual web estate. 

Vendor Information


History of SDL

Since Mark Lancaster founded the company in 1992, SDL has continued to provide enterprise-ready, innovative solutions. We enable global businesses to engage with their customers in the language, the media and at the moment they choose.

Our vision:

Create compelling, profitable global customer experiences.

About us

Over 1,500 organizations, including 42 of the top 50 global brands, rely on us to deliver locally relevant customer experiences throughout the customer journey. We can do the same for you.

Our vision: global customer experience management

Managing customer experience is not just a one-off initiative. It’s about using customer insights to create meaningful experiences, regardless of how or where customers engage with you. It’s multilingual and multichannel. It’s for the entire customer journey. And it’s critical to your success. We have flexible solutions, strategy and experience to help you coordinate your customer experience efforts on a global scale. 

Our mission

We enable global businesses to engage with their customers -  in the language, the media and at the moment they choose.  

We help businesses drive growth, manage their brands and increase global revenues - providing innovative solutions for managing the global customer experience (CX), including: 

  • Analysis & Intelligence
  • Content Creation & Management
  • Language Management
  • Campaign Management
  • Multi-Channel Engagement
  • Customer Experience Optimization

Company profile

  • Publicly traded company with $400m annual revenues
  • Over 2,700 employees in 70 offices across 38 countries
  • Innovative technology and services for enriching global customer experiences
  • Award-winning and profitable company, with long-term financial stability
  • 80%+ of the global translation supply chain use SDL software
  • 1500+ enterprise customers; 185,000 desktop software licenses worldwide
  • A partner network of 400 and growing